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Partner Advertising Opportunities

Discover Charlottetown, the region’s destination management organization, provides a valuable and affordable way for you to reach visitors and grow your business.

A non-profit, partner-based organization, Discover Charlottetown is dedicated to supporting their partners and positioning Charlottetown as a must-visit destination through coordinated marketing initiatives and strategic product development.

The 2021 Charlottetown Travel Guide

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This English guide serves as Charlottetown’s lure piece for all off-island inquiries and is sent to households across North America to people who request the publication directly. The guide is also available to view & download online at, distributed to CAA offices, tour operators, the NFL Ferry, all Visitor Information Centres on PEI, businesses across the Island, and by Tourism PEI for inquiries about Charlottetown.

This guide is the official publication for Charlottetown and the ONLY Charlottetown-specific publication available both on and off-Island. The online 2020 Travel Guide can be found HERE for reference.

Travel Guide Advertising Rates for Partners:
*Due to COVID-19 and associated travel restrictions we have discounted partner advertising rates by 25% for the 2021 Charlottetown Travel Guide.

  • Full page $1,500 ($500 discount)
  • 1/2 Page $937.50 ($312.50 discount)
  • 1/4 Page $562.50 ($187.50 discount)
  • Outside back cover $1,987.50 ($662.50 discount)
  • Inside front cover $1,875 ($625 discount)
  • Inside back cover $1,875 ($625 discount)
  • Photo add-on for your listing $150

For more information or to book, please contact us at [email protected] or call 902.629.1864

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Website is the go-to site for visitors planning their trip to the city. Get even more referral traffic to your business and generate additional sales by taking advantage of the following advertising opportunities.
*Advertising rates have been discounted by 50%+ for the remainder of 2020 and for 2021.

Featured Partners
Featured prominently on the homepage and on the bottom of select inside pages. This slider features a maximum of 7 partners and links directly to your website. Use it for general promotion of your business or to feature a specific seasonal offering, packages, etc. The featured listing will link directly to your website.

  • $100 / month (minimum 2 consecutive months)

Partner Advertising Opportunities

Featured Listings
Located at the top of the category that your business is listed in (e.g., Places to Stay, Things to
Do, Food & Drink), have your business front and center as one of the first listings visitors will see. Max 4 featured listings per listing category. The featured listing will link to both your listing and website.

  • $75 / month (minimum 2 consecutive months)

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For more information or to book, please contact us at [email protected] or call 902.629.1864