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Partner Advertising Opportunities

Discover Charlottetown, the region’s destination management organization, provides a valuable and affordable way for you to reach visitors and grow your business.

A non-profit, partner-based organization, Discover Charlottetown is dedicated to supporting their partners and positioning Charlottetown as a must-visit destination through coordinated marketing initiatives and strategic product development.

2021 Partnership Advertising Opportunities

The 2021 Charlottetown Travel Guide

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This English guide serves as Charlottetown’s lure piece for all off-island inquiries and is sent to households across North America to people who request the publication directly. The guide is also available to view & download online at, distributed to CAA offices, tour operators, the NFL Ferry, all Visitor Information Centres on PEI, businesses across the Island, and by Tourism PEI for inquiries about Charlottetown.

This guide is the official publication for Charlottetown and the ONLY Charlottetown-specific publication available both on and off-Island. The online 2020 Travel Guide can be found HERE for reference.

Travel Guide Advertising Rates for Partners:
*Due to COVID-19 and associated travel restrictions we have discounted partner advertising rates by 25% for the 2021 Charlottetown Travel Guide.

  • Full page $1,500 ($500 discount)
  • 1/2 Page $937.50 ($312.50 discount)
  • 1/4 Page $562.50 ($187.50 discount)
  • Outside back cover $1,987.50 ($662.50 discount)
  • Inside front cover $1,875 ($625 discount)
  • Inside back cover $1,875 ($625 discount)
  • Photo add-on for your listing $150

For more information or to book, please contact us at [email protected] or call 902.629.1864

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Website is the go-to site for visitors planning their trip to the city. Get even more referral traffic to your business and generate additional sales by taking advantage of the following advertising opportunities.

Featured Partners
Featured prominently on the homepage, on the bottom of select inside pages & located at the top of the category that your business is listed in (e.g., Places to Stay, Things to Do, Food & Drink), have your business front and centre as one of the first listings visitors will see. Use it for general promotion of your business or to feature a specific seasonal offering, packages, etc. The featured listing will link directly to your website.

  • $200 / month (minimum 2 consecutive months | Maximum of 8 spaces)

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Custome Blog & Social Media Post

Blog content will be created by Discover Charlottetown in partnership with you. Your blog post will be featured on the blog main page for 2 weeks, be featured on social media, and continue to live on the site.

  • $250 / Content Piece

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For more information or to book, please contact us at [email protected] or call 902.629.1864