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Become A Partner
Join Discover Charlottetown and Experience the Benefits!
Download the Complete Partnership Package PDF
Discover Charlottetown (DC) is the region’s destination management organization (DMO) and provides Charlottetown businesses with a valuable and affordable way to reach visitors. They create marketing campaigns to attract people from off-island and dream up shoulder season products and events to romanticize, celebrate and build out the destination year-round. The DC crew are creators of some of Charlottetown’s favourite festivals and events such as Farm Day in the City, Island Tides Wellness Festival, the Charlottetown Scarecrow Festival, the Charlottetown Christmas Festival, and Street Feast Block Party.
By joining the DC family, partners are automatically entitled to valuable and cost-effective ways (outlined below) to reach their target audience, market their products & services, and ultimately grow their business.
Reach Visitors, Be Top of Mind: Get in front of visitors with Discover Charlottetown’s suite of marketing assets, including the printed Official Charlottetown Travel Guide, walking map, website, e-newsletters, and popular social media platforms. You’ll be top of mind with your target market when they’re planning their trip, exploring the city, and sharing memories of their visit.
Stay in the Loop & Measure Your ROI: We help you stay in the loop and on top of your game by keeping you up-to-date on industry trends, making valuable connections, and offering cooperative advertising opportunities.
Partner on Events & Packages: Have a package, product or event you want to put in the limelight? Discover Charlottetown will promote your package for free on our referral-driving website. Want an even bigger boost? Take advantage of affordable cooperative marketing options that happen during events all year ‘round.
Partnership Benefits:
- Listing and company page on DiscoverCharlottetown.com.
- Business contact information and 20-word listing in the official Charlottetown Travel Guide, a gorgeous lure piece which is distributed widely across PEI and in off-Island regions
- Listing on the Charlottetown walking map
- Promotion of your packages, deals, and events
- Cooperative photography shoots – Cost shared, so we both own the assets
- Social media support including shares/mentions on Facebook, Twitter, and Instagram when appropriate/possible. Along with the potential opportunity to work with various social media influencers, we bring to Charlottetown throughout the year.
- Affordable pay-to-play opportunities (e.g., co-op photoshoots & discounted advertising)
- Networking, training, and product development opportunities
- Access to the Charlottetown Ignition Fund, Micro Event grants, and other supports
| ANNUAL PARTNERSHIP FEES | |
|---|---|
| Artisan Shops | $100 |
| Activities, Attractions, Tours & Shops | $200 |
| Associate Partners | $200 |
| Restaurants | |
| Small (0- 20 seats) | $200 |
| Large (21+ seats) | $250 |
| Accommodations | |
| Tiny (1 – 4 Rooms) | $195 |
| Small (4 -20 Rooms) | $240 |
| Medium (21 – 50 Rooms) | $360 |
| Large (51+ Rooms) | $480 |
If you have any questions or wish to become a partner, please email us at [email protected] or call 902.629.1864.